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Gamestop’s Stock Extends Its Rally, After Plan to Sell Some International Operations

February 18, 2025
minute read

Shares of GameStop Corp. continued their upward momentum in early Tuesday trading, following the announcement that the iconic meme stock and consumer-electronics retailer plans to divest some of its international operations.

In premarket trading, GameStop’s stock rose by 1.2%, building on the 9.2% increase it saw last week, marking its best weekly performance in three months. This surge comes amid growing speculation that GameStop may be exploring investments in cryptocurrencies, a theory fueled by CEO Ryan Cohen’s social media post the previous week.

In the post, Cohen was pictured with Michael Saylor, co-founder and executive chairman of MicroStrategy Inc., which has transitioned into a bitcoin-focused company. Saylor's company has made headlines for adopting bitcoin as its primary reserve asset starting in 2020, a move that has made it a significant player in the cryptocurrency space.

On Tuesday, GameStop issued a brief press release announcing that as part of its ongoing evaluation of its international operations, the company will be pursuing the sale of its businesses in France and Canada. The statement was succinct, offering no details about how much money the company expects to raise from the sale or how it plans to use any proceeds.

GameStop has not provided further comment on the matter. However, the company did disclose its financial performance in these regions. For the third quarter ending November 2, 2023, GameStop generated $46.3 million in revenue from its Canadian operations, which represented 5.4% of its total revenue for that quarter, which amounted to $860.3 million.

Though the company did not provide a specific breakdown of revenue from France, it indicated that the French market is part of its broader European operations, which also include Italy and Germany. In total, GameStop generated $172.9 million in revenue from Europe during the most recent quarter, making up 20.1% of its total revenue.

In terms of store numbers, GameStop’s most recent annual report, dated February 3, 2024, shows that the company had 203 stores in Canada and 314 stores in France. This accounts for 12.4% of the company's total store count. In comparison, the retailer had 216 stores in Canada and 351 stores in France at the end of the previous fiscal year. Two years ago, it had 231 stores in Canada and 399 stores in France, indicating a gradual decline in its presence in both countries over the past few years.

While GameStop did not elaborate on why it chose to pursue the sale of its Canadian and French operations, this move seems part of a broader strategy to streamline its business and potentially focus on more profitable or promising areas. The company has been navigating significant changes in recent years, particularly as it works to shift its focus beyond traditional brick-and-mortar retail into more digital and tech-focused sectors. The move to explore cryptocurrency investments further suggests that GameStop is attempting to reinvent itself in response to changing market dynamics, including increasing interest in digital assets.

The decision to divest from its international stores could also reflect the challenges GameStop has faced in maintaining profitability in certain markets. The gaming and electronics retail sector has been under pressure due to the rise of online shopping and changing consumer preferences, which may have made maintaining a large store footprint in markets like France and Canada less viable.

While the company has not provided concrete details regarding the financial impact of these sales, such a strategic shift could signal a larger transformation for GameStop, particularly if it frees up capital that can be reinvested into its more speculative ventures, like cryptocurrency or e-commerce. Investors will likely be watching closely to see how these changes affect GameStop’s long-term strategy and its ability to navigate the competitive pressures in both the gaming and cryptocurrency markets.

GameStop’s recent stock price increase may be indicative of investor optimism surrounding its potential transformation. If the company can successfully capitalize on emerging trends like cryptocurrency and digital investment opportunities, it may find a new path to growth, especially as it looks to leverage its brand recognition and loyal fanbase developed through its status as a meme stock. However, the true effects of the sale of its Canadian and French operations, along with its cryptocurrency ventures, will take time to unfold.

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Adan Harris
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Eric Ng
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John Liu
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Bryan Curtis
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Adan Harris
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Cathy Hills
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